What is a pledge?
A pledge is an individual commitment to donate a specific sum of money within a given tax year.
Why do we ask you to pledge?
We rely entirely on our own fundraising to cover our £170K operational costs. We're lucky that we can generate around 2/3 of this income by hiring out our buildings. But this still leaves us with a £58K shortfall, which can only be met by individual donations.
Our Sunday Gathering includes a collection. Why don’t we keep this money for New Unity?
Some years ago, the congregation decided that all of our weekly collection should go to support carefully chosen charities in our local community. We’re proud to have supported over 100 deserving causes this way, and the congregation is committed to continuing this program.
What happens when you pledge?
Everyone who makes a pledge and supports our ethos becomes a member of New Unity. Members are entitled to vote and can be nominated to serve as a Trustee. They also receive discounts on certain activities and ceremonies, and when they hire our buildings for private events. And of course their pledge is helping New Unity to build community and make a better world.
What’s New Unity’s financial situation for 2018/19?
We're at a critical point in our evolution. To fulfil our mission of building love and justice in individual hearts, in community, and in the world, we need to invest in our future.
- We need to carry out some urgent renovations on our Upper Street building. This will allow us to attract more events and increase our rental income. To help fund this work, we’ll be applying for grants. But there’s no guarantee that these applications will be successful, and in any case they won’t be sufficient to cover all of the work that’s needed. Hence the vital need for pledge income.
- We also need to grow our staff team. Our existing team is stretched to capacity and we simply don’t have the resource to deliver the ambitious projects we want to see happen.
In summary, this is a time when our future hangs in the balance: we can strengthen, grow and flourish; or we can fall back. A key determinant will be the level of pledge income we’re able to generate this coming year.
How much should you pledge?
In the 2017/18 financial year, the average pledge was £335 per adult. To meet the challenges outlined above, we’re hoping that the average pledge for 2018/19 can rise to £400, ie approaching £8 per week. We're a diverse community and each of us gives what we can. Some members are able to pledge several thousand pounds. But the minimum pledge is £1, so that no one is excluded based on their means. Even if you can't afford much, please do pledge what you can, as a symbol of your support to New Unity and its mission.
When and how should you pledge?
You may pledge at any time. The financial year ends on 5th April of each year, at which point everyone is invited to pledge for the next financial year.
Online bank transfer (either standing order or single payment) is preferred, as this involves no third-party fees and minimizes admin work for our staff and volunteers.
Account Name: New Unity
Account Number: 00028377
Sort code: 40-52-40
Reference: Please quote your name and the pledge year
If you prefer, you can pay by cheque (payable to New Unity and placed in the Sunday Gathering collection or posted to New Unity, 277a Upper Street, Islington, London N1 2TZ).
Thank you so very much for your generous support of New Unity. Every penny of your donation is carefully invested in New Unity's work, helping us to build love and justice in individuals, communities and the wider world. We are immensely grateful.
Please click here before the end of May 2018 to let us know how much you will be able to contribute